Business Success Strategies

Soft Dollar Strategies – The concept of Soft Dollar

Nurturing Strategies – Permission Marketing

Management – Hiring – The cost of getting it wrong

Management – Choosing graphic designers

Customer Service – The Customer Service mindset

Customer Service – The Customer Service mindset Customer Service starts with your philosophy People love to talk about bad customer service … being ignored in retail stores, being sent the wrong products, having to take their car back three times to get it fixed … and so on. Interestingly, good stories aren’t in quite as much abundance. Of course, when they’re told, they’re told...

Value Positioning – How to turn Customers into Advocates and reap the benefits

Value Positioning – How to have fewer customers and earn more profit

USP Strategies – Why should I buy from you?